HILARY

Hilary served in senior human resources positions for corporations in the US for 10 years.

Hilary first worked in San Francisco for three years in human resources and recruitment for Bradford Staff, a boutique placement firm specializing in litigation positions. Next, she worked in New York as the Director of Human Resources at a software start-up company.

When the software company was acquired, Hilary moved into an HR Manager role at Trammell Crow, one of the largest commercial real estate firms in the US at the time. Hilary was then promoted to work on both of Trammell Crow's top client accounts, Bank of America and American Express, handling the entire recruitment and hiring process as well as employee relations challenges and union issues.

Hilary is thrilled to have the opportunity to work for Secretary in Israel as it allows her not only to work in her native English language but to use her extensive experience to help her clients manage and grow their businesses.

Hilary was born and raised in the heart of the Midwest. She earned her B.A. at the University of Wisconsin – Madison. Hilary moved to Israel 4 years ago and currently lives in the mountains surrounding Jerusalem with her husband and children, Maya, Benjy, and Eli.

CLIENT TESTIMONIALS: Read a testimonial from Heather Ouida and Daniel Levitt, two of Hilary's clients.

LAURA

Laura has 13 years of corporate experience in all areas of communications. She has been part of strategic internal and external communications teams in both the US and Europe, in industries ranging from wireless providers to consumer packaged goods.

Her expertise lies in written and verbal communication, including marketing writing and editing, proofreading, creating presentations and promotional materials, website planning, public relations and technical writing. Laura’s particular strength is in developing and maintaining solid business relationships that cross cultural boundaries to help ensure her clients’ success.

Laura brings lots of innovative ideas and strategies to the table, and offers a rare combination of both technical know-how and writing/editing skills that are in high demand. Her years of corporate experience coupled with her people skills have proven extremely effective in helping her clients move their businesses forward.

Laura graduated from Stern College in New York City with a B.A. in English Communications and holds a Masters degree in Corporate and Organizational Communications from Fairleigh Dickenson University in New Jersey. Originally hailing from New York, she currently lives in Bet Shemesh, Israel with her family.

CLIENT TESTIMONIAL: Read a testimonial from Daniela Bryan, one of Laura's clients.

TRACY

Tracy is an experienced editor and writer with top level experience at major corporate American media companies.

For the last 10 years, Tracy has worked her way up the proverbial corporate ladder in the dynamic world of Manhattan publishing. Upon her arrival in New York, Tracy was immediately snapped up by the well-known financial magazine, Forbes, and quickly rose to Deputy Chief of a 10-person Copy Desk. Thanks to her organizational skills, meticulous eye for detail, cool head under pressure, and honed writing ability, copyediting was a perfect fit for her background and talents. She was ultimately recruited to Family Circle, a magazine with 5 million+ readers, where she assumed responsibility there as Copy Chief and blog contributor.

Tracy began her career at two smaller publications – first at Spin magazine, where she performed all manner of administrative tasks including sending correspondence; managing schedules, travel planning and database management. Capitalizing on this learning experience, she moved to Jerusalem for 3 years and started working at Israel’s only English-language daily, The Jerusalem Post. Tracy was hired as a layout professional and thanks to her ambition, talent and winning personality, was able to branch out and try on new hats, including writer for the Arts and Entertainment section and editor of the International page.

Tracy is so excited to be joining Secretary in Israel, where she feels her career is coming full circle. She can draw on her early days as an assistant at Spin and her more recent experience as a writer and editor to provide SII’s clients with top-notch administrative support as well as sharp, lively copy-writing for their blogs, websites, newsletters, direct mail and other marketing needs.

Tracy loves living in her adopted city of Haifa and working from her “corner office,” with its window to the sea.

JUDE

Jude has a professional history of being the reliable right hand to top executives in the entertainment and public relations industries. Her resourcefulness, attention to detail and flexibility have made her indispensable to those she supports, and she enjoys the challenge of answering their needs, often anticipating and fulfilling the request before it can even be issued.

Jude began her career as an assistant for A-list clientele in the exceedingly demanding environment of Hollywood talent management. She then went on to work for the President of 20th Century Fox, where she acted as a trusted gate-keeper, honing the unparalleled communication skills that would become her trademark.

When Jude returned to her hometown of New York City, she supported the CEO of Ogilvy Public Relations Worldwide, and later transitioned to a position as staff writer in their Health & Medical division. Jude's unique gift as a writer is the adaptability of her voice, which allows her to reach a wide range of audiences in countless formats. As a freelancer, she employed her writing and editing skills for world renowned clients in the fashion and home furnishings industries, including Banana Republic, Stickley and JCPenney.

For almost a decade, Jude attended to every daily task of her own fine jewelry business and managed all necessary details to bring her creative visions to life, from marketing and manufacturing to social media outreach and sales. She received her BS from California State University, and has studied at New York University as well. Jude currently lives in Eilat.

CARY

An accomplished business strategist with over a decade of experience in business development and marketing, Cary specializes in Client Relationship Management (CRM). She has worked across several industries including government, non-profit and corporate with a focus on strategic business development; from conception to implementation.

Cary began her career on Capitol Hill serving as Finance Director for a prominent United States Senator, and later, a Legislative Assistant to a Senior Congressman. In these roles, she managed election campaigns as well as constituent, donor and lobbyist relations, monitored legislation and drafted correspondence.

She was then recruited to serve as Director of Communications and Public Relations for a large international non-profit where she was responsible for all corporate communication, business development and donor relations.

For the last five years Cary has served as the Customer Relationship Manager for a large, diverse law firm. This experience fine-tuned her expertise in CRM as she created new systematic procedures to categorize and capture pertinent client data and mine this data to make better, more effective business decisions.

Cary’s experience includes email marketing campaigns, database management, public relations and marketing collateral, grant writing, event and seminar planning, branding, strategic planning, project management, content writing and training initiatives. Cary received her BS in International Relations from Florida State University. She is involved in many professional organizations and continues to stay abreast of the latest industry trends and technologies.

ADINA

Adina has over ten years of experience in a wide range of professions including copywriting and editing, customer service, fundraising, research and administration.

Mostly recently, Adina worked as a legal assistant and content writer for various successful entrepreneurs. She wrote and produced blog posts and strategized successful social media campaigns that brought significant exposure to her clients, enabling them to increase their online presence and facilitate the client base to rise exponentially. These roles also enabled her to widen her computer skill set, becoming efficient in both Salesforce and Infusionsoft.

Prior to Secretary in Israel, Adina worked as a content writer and marketing coordinator for one of Israel's largest and most successful publicly traded marketing firms. Her writing and editing skills were in high demand for social networking copy, blogging and website and email marketing content. Her work significantly increased search engine optimization and revenue.

Meticulously organized and diligent, Adina uses her superior research skills and unique writing voice to create exceptional copy that meets the highest editorial standards. She has been published in a number of newspapers, literary journals and magazines.

Originally from Toronto, Canada, Adina graduated from York University with a B.A. in Classics and a Masters in Humanities. She currently resides in Tel Aviv.

CLIENT TESTIMONIAL: Read a testimonial from David Giller, one of Adina's clients.

JUDI

Judi is honored to be a member of the Secretary in Israel team and brings to her position a rich tableau of communication savvy and attention to detail.

With a degree in Speech and Hearing communication from New York's Yeshiva University, Judi always dreamed of coaching people on how to be better and more confident communicators. She made that dream a reality when she started her own consulting business, helping individuals, organizations, and businesses look and sound professional through written and spoken word. A major part of her work is helping share the burgeoning talents of Israel's entertainment industry with the rest of the world.

Before starting her own business, Judi was responsible for the speakers' bureau of The American Jewish Joint Distribution Committee, an American humanitarian aid organization, helping communities in need. Through this position, Judi helped develop the voice of many program staff and beneficiaries from throughout the world and enabled them to share their stories with donors in North America. In addition to developing and sharpening the content of these encounters, Judi was also responsible for the logistic planning and facilitation of the speakers' North American speaking tours.

Before moving to Israel, Judi headed Bnei Akiva of the U.S. and Canada, where she managed the financial, public relations, and human resources aspects of this international youth movement from its New York headquarters.

Judi was born and raised in Los Angeles, attended university and subsequently worked in New York, and then moved to her home in Jerusalem, Israel.

JENNIFER

Jennifer graduated from George Mason University's Institute for Conflict Analysis and Resolution (ICAR) with a Master of Science in Conflict Analysis and Resolution.

Jennifer honed her operational skills during her 10+ years of managing a global eLearning program. She was responsible for orchestrating all aspects of the program to ensure a successful online learning experience for students from almost every continent, including; instructor relations, customer relations, marketing, technical support, and QA testing for new or updated courses.

As a Senior Consultant with the Washington, DC firm, WorldReach Consulting and Training, Jennifer sharpened her organizational assessment skills by conducting focus groups and interviews for corporate, government, educational and municipal organizations in order to help them prepare for diversity strategic planning and conflict interventions.

Jennifer enjoys helping her clients market themselves through web media and loves to share her expertise in multicultural communication. She also helps her clients develop, write and edit website content and blog posts.

Jennifer is originally from Philadelphia and currently lives in Netanya, Israel.

RACHEL

Rachel has 10+ years of experience in project management, business plan implementation, training and executive administrative support at Fortune 500 companies.

Rachel has been working virtually for some time, after serving IBM for almost 10 years. Initially recruited into IBM as the Executive Assistant to several directors, Rachel was responsible for correspondence, scheduling, expense tracking, database management and supervising administrative staff. She was then promoted Operations Manager, where she was ultimately responsible for sales and event planning, logistics management, reporting and communications.

Rachel brings to the table a well-balanced corporate American background with a strong ability to multi-task various projects and assignments, as well as an established sense of urgency and strong professional communication.

Born and raised in central New Jersey, Rachel holds a B.A. in English from Rutgers University as well as a Business Communication post-graduate specialty certificate, also from Rutgers. She currently lives with her husband and two children in a scenic village in Northern Israel.

TAMI

Tami has been researching, writing and editing in a diverse range of fields including online education, academia and historical journals for more than a decade.

Pioneering virtual learning for Jerusalem's internationally recognized museum, Yad Vashem, Tami single-handedly established the museum's first online learning program and assumed ultimate responsibility for marketing efforts, recruitment and outreach, and course administration. In conjunction with this responsibility, Tami also personally edited all published museum materials, both online and in print.

Tami has a keen eye for detail and the ability to manage a variety of tasks simultaneously, which she demonstrated as Manager of an historical Australian cultural site. Priding herself on initiative, she oversaw all logistical concerns, administration and project management surrounding community programs. Her most recent position as an administrator for an American non-profit honed her client relationship management skills, and opened her eyes to the world of working virtually, which is where she intends to stay!

Tami holds a Masters Degree in Cultural Heritage, a Graduate Diploma in Museum Studies and a B.A. in History and English. She lives in the wine country of Northern Israel with her husband and two children.

CLIENT TESTIMONIAL: Read a testimonial from Jon Dale, one of Chavi's clients.

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